Code of Ethics

We believe in the value and importance of the insurance business and its future, and that the Independent Insurance Agent plays a critical role in serving consumers throughout the insurance process.

To the Insurance Companies We Represent

We will respect the authority vested in us by the insurance companies we represent, and work to maintain open lines of communication with them.
• To hold our profession in high esteem and strive to enhance its prestige.
• To fulfill the needs of our clients to the best of our ability.
• To maintain our clients' confidences.


• To render exemplary service to our clients and their beneficiaries.
• To adhere to professional standards of conduct in helping our clients to protect insurable obligations and attain their financial security objectives.
• To present accurately and honestly all facts essential to our clients' decisions.
• To perfect our skills and increase our knowledge through continuing education.
• To conduct our business in such a way that our example might help raise the professional standards of those in my profession.
• To keep informed with respect to applicable laws and regulations and to observe them in the practice of our profession.
• To cooperate with others whose services are constructively related to meeting the needs of our clients... (more)